Content Strategy

Content creation is by far, the best way to generate traffic organically to your website. Figuring out what content is worth publishing isn’t always easy and that’s where we come in. We help you create a content strategy that matches with your organic search engine optimization efforts to get you more traffic for money generating keywords specifically targeted to your industry.

We offer these services al-a-carte to compliment your existing strategy or as part of a complete inbound marketing strategy created for your business.

Content review and strategy consultation

Phone call consultations scheduled at your convenience to review opportunities to generate traffic through content generation.

  • Content review and strategy creation
  • Content creation schedules
  • Keyword research and topic strategy
  • Readability review of current content
  • Gap and opportunity analysis
  • Channel strategy (defines what content should go where)

Full service content strategy and creation

Ongoing, full-service content strategy, creation, optimization and publication

  • User persona identification (helps us understand your perfect prospect)
  • Ongoing channel and content generation strategy
  • Full service copy writing and publication at regular intervals
  • Content formatting for easy “scanning” and optimized for search engines
  • Infographic strategy and design
  • Distribution of content to various channels (your website or elsewhere on the web)