Social Media Marketing

Facebook’s Fan Page Insights: 2011 Changes to Metrics Explained

As 2011 has progressed, we’ve seen many changes to Facebook’s Insights toolset. Recently, they’ve made Insights more prominent and added some metrics that sound more confusing than they should. The better you understand your fan page’s insights, the better you will be able to understand your fan base. So, here’s a simple breakdown of the user…

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