Search Engine Optimization

Link type definitions

Knowing the Difference Between Link Types is a Good Start to Building Links It is often said that incoming, one way, permanent, contextual text links with proper anchor text are seen as the highest value when it comes to SERPS (Ranking within the page searchers see after they’ve entered their query into the search box).…

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What is Longtail Search?

And how can I use long-tail search to my benefit? The term Long tail search was derived by an article written some time ago in wired magazine. The theory behind the term is that the amount of revenue generated via the quantity of less popular obscure searches vs. the amount of top tier searches can…

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